In the midst of the pandemic, many families were looking for inspiration to keep Halloween alive for their kids. That’s why we helped Netflix do what they do best—bring unforgettable entertainment to the home to let America know that the show must go on for Halloween.
Over the course of 3 weeks we developed an AR experience in Snapchat that turned anyone’s house into a virtual haunted house complete with characters from Netflix's most popular kids shows.
To add a bit of extra magical flair, we crafted a story and a new character based on a super rare lunar event that happened to take place on Halloween that year: a blue moon.