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BUSINESS TRANSFORMATION

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The Connected Hotel

The Connected Hotel helps guests find their best experiences by putting them at the center of a functionally integrated set of services aimed at exposing them to new things around The Cosmopolitan of Las Vegas.

A first of its kind, the connected hotel combines media, marketing communications, AI, and operations into an ecosystem developed to convert hotel guests into loyal customers. No matter where guests enter in the ecosystem, it ensures they are introduced to the brand’s ethos, Just the Right Amount of Wrong, at any point in their journey.

Role

Creative Director

Executive Creative Director

Matt Marcus

Executive Technology Director

Michael Morowitz

Executive Media Director

Andy LaFond

Copy

Jack Dess

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